Web- & Graphic Design

Graphic Design

Foodtruck Branding for a Berlin based family business.

Tools used

Rosmarin catering is a Berlin based family business since 1997. Their foodtruck can be booked for any festivity. They are offering a barbecue catering service and additional homemade fingerfood.

I have chosen to go beyond the classic truck branding of food stock images, to develop are visual identity based on clean outline icons. Since the colours were fixed, I needed to find another way to work with the spectrum. So, I multiplied the overlapping segments of the two brand colours and added a new element to the corporate design.