“We do digital” is the second edition of the economy 4.0 series from the German chamber of industry and commerce (DIHK). It is a collection of projects, political recommendations and digital guidelines for the German industry and commerce. The publication contains knowledge and suggestions of over 20 authors.
It is available as a Epub, PDF and printed brochure.
It is available as a Epub, PDF and printed brochure.
My part was redesigning the annual publication, developing a new layout / icon concept, which respects the corporate design guideline of the German chamber but still has enough room to stand out from the previous brochures. Furthermore, I illustrated clean outline infographics to replace old stock images and last but not least choosing a fitting print finish to add a digital element to the printed publication – within the budget limit. As you can hopefully see on the images, the title has a laser hot-foil embossing which reflects natural and indoor lighting. That’s why I call it the rainbow finish.
Photographer of my brochure reference was the Berlin based freelancer Viviane Wild.